A Lifetime In 60 Seconds

life

Television advertisements never show us the skin we really have. A Norwegian pharmacy, Vitus Apotek, and the advertising firm T/A Pol have created a movie to illustrate the process of aging.

The documentary “A Lifetime in 60 Seconds” reveals the true condition of human skin as it ages. The importance of appreciating and nurturing one’s skin as it inevitably undergoes changes with time Women of different sizes, ages, and ethnicities were tallied. It was a stunning depiction of a woman’s intelligence and allure.


A statement made by commercial photographer Pl Laukli reads, “We’re not doing any retouching. The way we see it, we have to allow people to be who they… The honesty with which the human form is shown is a breath of fresh air

A Lifetime In 60 Seconds
A Lifetime In 60 Seconds
A Lifetime In 60 Seconds
A Lifetime In 60 Seconds
A Lifetime In 60 Seconds
A Lifetime In 60 Seconds

See all 100 years of beauty here: